Dapper Man is a fictional modern, 50s-inspired men’s spa. This identity and stationery package for the spa takes influence from classic Hollywood of the 1950s. Typefaces and color were selected for their ability to bring forth the era, with a clean art deco inspired look. Accompanying imagery is comprised of illustrations of classic barber tools, including all-metal scissors, straight-razors.
Top to Bottom: Letterhead, Grand Opening Invite Mail-out (Front/Back), Business Card (Front/Back)